|
|
UpStrat
| UpStrat |
 |
|
| Generalist and highly intuitive game UpStrat will highly mark participants by demystifying the strategic management of a small-and-medium sized company. Handling the systemic approach without “drowning” the participant in complexity is the acknowledged ambition of this business game. |
| >> General presentation |
Top  |
| The simulation puts the teams in the situation of managing an industrial company selling several products to different markets. Decisions involve all strategic sectors from production investment to product quality and research and development. |
|
public |
from 2 years after baccalaureate |
|
prerequisites |
none |
|
distribution |
purchase or rental |
|
scripts |
company creation, agribusiness, representative of sectors of activity… |
elementary game cycle |
trimestrial |
average decision time per cycle |
1 h 30 |
number of market segments |
18 maxi |
training time of moderator |
8 hours |
| >> Modelization |
Top |
|
strategy |
| |
The multi product and multi market context offers real possibilities of strategic decision taking. Objectives are quantified and reviewed during annual management reviews. |
|
marketing |
| |
Teams anticipate market evolutions and identify customer expectations. Studies of competition enable to compare the choices and results of other companies. |
|
realization |
| |
The simplified production management provisions cover major topics such as stock management, investments, production planning… |
|
sales - logistics management |
| |
The product mix is designed in a balanced and pragmatic way: quality / price ratio and notoriety constitute the main expectations of customers. Companies develop the product distribution network in each country. |
|
administrative and financial management |
| |
The model handles at a general level the set of concepts and tools of management (controlling, accounting tables, ratios…) and finances (loans, shareholder policy, goodwill…). |
|
progress - improvement |
| |
The main topics (quality, environment and research and development) are handled in a global way by taking into consideration the internal and external impacts of the actions undertaken. |
|
human resources |
| |
The team manages the production and sales staff (recruitment / lay offs) and performs collective and individual management tasks (pay and training). The social climate reflects the satisfaction and motivation of staff. |
| >> Moderation |
Top |
The moderator interacts with the teams by taking up roles (shareholder, banker, institution…).
He/she organizes tenders to vary the mode of attribution of markets. |
|
|
Contenu
Soft
simulator
user guide and animation
scripts
Multilingual
Available : French / English / Spanish
Features
Import decision sheets
print or export results
“no paper” : network interface on local network or internet
|
